Welcome to the Blog

When I spoke to my client Karen last week, she told me that he used to think that just having a nice looking website would be good enough. She had picked a $750 website template from a web development company that sell gorgeous...

You've got a business you are proud of. You've polished your brand message. Your branding is top notch. Your website looks great and works fast. You have your social media accounts set up and maybe you've also got a great newsletter off the...

You want to grow your business online and so you know you’ll need a clear marketing plan to get your business noticed. What might be less clear is how to proceed, because there’s an overwhelming amount of information to organize and...

Want to know what to do to stop people from signing up for your email list? Tell them to: "Sign up for updates." 

This may have worked 10 years ago (but even then this was hardly ideal) but this is one of the best ways to ensure people scroll...

When you really get down to it, marketing is about getting to know your customers so you can understand them and then building and nurturing relationships with them.

So above all, marketing is a conversation. It starts as a conversation...

Whether you’ve been in business for 1 year or 10 years— having an effective online marketing strategy is the clearest path to your business growth.

The problem is, there are so many options and so many people giving...

Creating a marketing plan can be a fun, creative process but frankly, it can also be overwhelming. It’s hard knowing where to start, where to focus, and what works. The key to having a great strategy with great results is knowing how to plan...

Whether you are a new startup or an established business, there are a host of tools available to help you manage and grow your business. Knowing which tools to use can save A LOT of time and allow you to focus more of your time and energy on the...